Wash, Care, Recycle
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Wash, Care, Recycle
Today, recycled textiles make up less than 10% of the global textile market out of which less than 1% have been recycled in a closed-loop system. In 2022, we increased the share of recycled materials to 30% of our total material use – a third of them comprise full-chain GRS-certified materials, which is the highest industry standard for responsible and considerate material recycling.
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After our products have left our stores, it is on you to help us with our vision to make them long-lasting. This is why we have created an extensive Wash & Care Guide for you. By following the guidance collated there, it will be possible for you to cherish your new wardrobe favourites for years to come.
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