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Wash, Care, Recycle

Wash, Care, Recycle

How we care / Wash, Care, Recycle

Today, recycled textiles make up less than 10% of the global textile market out of which less than 1% have been recycled in a closed-loop system. In 2022, we increased the share of recycled materials to 30% of our total material use – a third of them comprise full-chain GRS-certified materials, which is the highest industry standard for responsible and considerate material recycling.

After our products have left our stores, it is on you to help us with our vision to make them long-lasting. This is why we have created an extensive Wash & Care Guide for you. By following the guidance collated there, it will be possible for you to cherish your new wardrobe favourites for years to come.