CANAL TOUR: Our SS25 Collection
CANAL TOUR
Let our Spring Summer 2025 campaign take you on a 'CANAL TOUR' through Copenhagen. Set against the backdrop of the city, it presents the collection in the very context it has been created for: urban life across all occasions – and, especially important for this transitional season, across all types of weather.
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The campaign makes water its connecting element that leads us through the Danish capital, past its waterfronts, and into the very heart of the city.
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Moving from the early days of spring to the beginning to summer, the collection reaches all the way to swimwear.
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Layering continues to be the main focus of this season, preparing us to pre-empt the many possibilities of what the day may bring.
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